Alan Pike Executive Director of Institutional Advancement Contact Information E-mail: firstname.lastname@example.org Phone: 336-334-4822 x50427
Carla Kucinski Interim Director of Marketing and Public Information E-mail: email@example.com
Institution Advancement brings together two Departments; Marketing and Public Information and the GTCC Foundation in order to engage with the College and the larger philanthropic and business community to raise awareness of our mission and to build the infrastructure resources necessary to support major fund raising and college growth in the future. Those efforts will lead to the trained and educated modern work force necessary for the creation of more jobs and prosperity and to enhance the quality of life for all of us living in Guilford County. Institutional Advancement does this in numerous ways:
Provides quality marketing activities, planning and strategy to promote better understanding of GTCC and enhance the College brand and image while effectively communicating to meet the needs of students, faculty and staff and community constituents.
Responds in a timely manner to requests for information from the media and the general public as needed.
Champions the college through the GTCC Foundation by cultivating corporate, individual and loyal alumni relationships to raise and manage more resources and grants for student scholarships and funds for key college initiatives in areas not covered by shrinking federal, state and local budgets.
Supports the President in forging partnerships with corporate, political and civic organizations to support the College.
Collaborates and looks for opportunities to invest, partner or create entrepreneurial activities which will deliver new or enhanced revenue streams to the college and advance the college toward its’ Mission.
The Public Information function is charged with conveying the institution’s mission by providing honest, timely and useful information on college activities, educational and intellectual programs, services and initiatives to all internal and external stakeholders and constituents. In addition, Institutional Advancement assists the President in cultivating relationships with local, state and national organizations and leaders in support of the college.
Marketing and Special Events
The Marketing and Special Events function provides event promotion, communication, strategy development, publications, brand imaging, and other services to all areas of the college and its administration.
The GTCC Foundation was created to support the college through private gifts and donations operating as a non-profit 501C (3) organization. The Foundation solicits and administers charitable gifts and grants in accordance with GTCC’s mission and goals. The Foundation’s focus includes; scholarships and programs that advance student learning, faculty and staff development, innovation and infrastructure support and other activities to support GTCC.
As part of the Foundation, Alumni Affairs at Guilford Technical Community College serves to promote and enhance positive relationships between the college and its Alumni to develop, plan and implement programs and activities which stimulate interest, build loyalty, and generate financial support for GTCC.
Institutional Advancement serves all areas of GTCC and is engaged with the community at large in activities which are “Creating Successful Futures” for students and the college which will lead the way toward prosperity and jobs for our community.